Making a list remains hard. And up until a few years ago, doing your keyword research was much easier. You could simply check Google Analytics to see which terms people used to find your website. That is no longer possible. So you’re pretty much left in the dark about the terms people use in search engines to end up at your website. Luckily, there are some other tools which can make your keyword research a bit easier, and could help you speed up the process a bit:
Because great content requires a deep understanding of the main idea (e.g., “ac repair houston”) and the supporting subtopics that require coverage (e.g., “central ac vs portable ac systems”) and the common issues that users seek answers for (e.g., “freon,” “refrigeration loops,” “coolant refills,” “troubleshooting”), the effectiveness of a keyword reporting tool is only as strong as the SEO pro using it.
How do I know that the KC score measures competition accurately? When I first started using the KC feature – I didn’t know for sure. But I’ve been using it since December of 2012. I’ve published literally hundreds of different articles (in different niches) around keywords with low to medium KC scores and I have a pretty good feel for the accuracy. More than 5 years of successfully ranking for low competition keywords has convinced me to completely trust the KC scores that are calculated within Long Tail Pro.

WordStream for PPC is a full-service PPC management platform for creating, optimizing and managing pay-per-click advertising campaigns in Google AdWords. Our PPC software includes easy-to-use PPC keyword tools, campaign creation and expansion tools, Quality Score optimization tools, and more to help marketers get their PPC work done quickly and cost-effectively. WordStream for PPC customers experience increased traffic and greater ROI.
So which tool should you use? The simple answer is ALL of them!! If the data from several tools suggests that a keyword may be a good keyword to target, than you should feel fairly confident that it is. If your results appear to be contradicting one another for a particular keyword, then you may want to be hesitant in including that keyword in your selection. SEO professionals should never rely on one resource for research. No one tool is going to be 100% accurate and you stand the best chance at making the correct strategic decisions by using a variety of sources.

"This tool is simply Amazing. I've been uncovering literally thousands of highly related keywords for my clients websites, with this tool new content ideas have become a breeze. I literally have hundreds of new ideas for articles to write about for my sites and my clients sites. The Keyword Researcher tool was truly a great buy for my business and I highly recommend it to anyone."
To get started with the Free Keyword Tool, just enter a keyword or search term into the relevant field. If you want to conduct competitive intelligence research into your competitors' keyword data, you can also enter the URL of a specific webpage to view keyword data for that page. You can also enter your industry and country to see even more accurate results; it's not unusual for the cost-per-click and other metrics to differ widely from one country to another, even for advertisers bidding on the same keywords in the same industry. 
A very popular and highly competitive keyword on Google search engine is "making money." It has 85,300,000 search results, meaning that millions of websites are relevant or competing for that keyword. Keyword research starts with finding all possible word combinations that are relevant to the "making money" keyword. For example, a keyword "acquiring money" has significantly fewer search results, only 61 000 000, but it has the same meaning as "making money." Another way is to be more specific about a keyword by adding additional filters. Keyword "making money online from home in Canada" is less competitive on a global scale and therefore easier to rank for. Furthermore, keywords also have various intents which can affect whether the marketer would want to target that keyword. Multiple tools are available (both free and commercial) to find keywords and analyze them.
I came across Longtail Pro this morning, downloaded the trial version and was about to buy the $97 program…seems like a good buy. But the more research I’ve done today, it seems the KC score is an absolute must for anyone who is serious about making money with niche sites. I hate to spend the bucks, but hate even more leaving money and possibly niche site success. Any advice?
The cost is only a one time payment…no monthly fees, which is fantastic if you’re on a budget, and you get lifetime updates and some truly excellent training videos as well as some very useful built-in tools. I’ve also tried other paid keyword tools such as Market Samurai, Wordtracker, Jaaxy, and others, and let me tell you this….none of them come close to Keyword Researcher Pro for value and ease of use.

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Successful SEO requires multiple interrelated activities on all fronts: competition, keywords, link building, on-page and technical optimization. It creates a need for diverse tools, which is expensive. SEMrush solves this problem with an award-winning all-in-one toolkit that includes 17 tools covering all SEO fields. We’ll walk you through your SEO workflow, explaining how to get the most out of our toolkit.
But it’s still very useful for getting search volume data (provided your account still shows this), which is helpful when choosing which of the many keywords you’ve found to focus on (although you should take these estimates with a pinch of salt, they are still useful in indicating the relative search volumes of different keywords, even if the absolute estimates are a little off).

Taking this site as an example, “home working” is a pretty important keyword. I’d love it if I could be at the top of Google for that phrase. However, despite pouring heart, soul and a great many man-hours into creating a useful resource for home workers, I’m not yet anywhere near the first page of Google’s search results. (I’m actually languishing depressingly on the 11th page of results at the time of writing!)


Google Suggest isn’t exactly a tool, but I’ve found that it can be useful for identifying potential keywords. As you type a query on Google.com, Google Suggest recommends search queries based on other users’ search activities. These searches are algorithmically determined based on a number of purely objective factors (including popularity of search terms) without human intervention. The Suggest dataset is updated frequently to offer search queries that seem to be trending upwards. This feature is largely one of the reasons that you may see repeat traffic of seemingly long tail keywords. By identifying these long tail keywords and optimizing for them, marketers can capitalize on seemingly obscure keywords with little competition.
I’ve bought and used just about everything under the sun.. Swissmade marketings product.. MS ..stealth jw analyzer.. Ilovegooglepage1 the list goes on. I used LTP platinum. The one I use is kw blaze. I bought it in 2012 and still goes to this day with Skype support is vgood if there’s any update issues. It has kw competirveness.. Moz rank ..fb likes.. A researcher.. And more quite powerful yet is free of mo.thly fees.
This keyword tool was built on a custom database we have compiled over the past four years. We researched data from the (now defunct) Google Search-Based Keyword Tool and also looked at a few more recent data snapshots to refresh the database and enhance our keyword coverage. Our database contains 28,527,279 keywords representing 13,762,942,253 monthly searches. Our database is primarily composed of English language keywords.

He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.


Because I’m naturally leery of tools, I was very hesitant to make any snap judgments on Long Tail Pro. But after I read the reviews on the product and learned more about its seriously cool developer Spencer Haws, I decided to give it a go and made the $97 purchase. As soon as I started using the tool, I quickly fell in love with these two main features:
This tool allows you to type in your keyword phrase or keyword in the field that is provided and it will generate a long list of suggested keywords.  It has three button level and you can perform a deeper search by clicking on button level 2. You will get a list of keywords or keyword phrases that are related to the original list provided in level one. If you want to continue further, you can click on level three and then click the link at the bottom to download the data. The tool can assist you to discover those keywords that your competitors could be ignoring and use those opportunities to create fresh targeted content.

Customize the data that LTP is going to fetch with pre-filters like “Suggested Bid” (or Cost per Click [CPC], i.e. the amount of money an advertiser is willing to pay for a click on their AdWords ad that is targeting that specific keyword), “Local Search Volume” (average number of monthly searches for a specific keyword), “Advertiser Competition” (the amount of advertisers competing for a specific keyword) and “Number (of) Words” (very important when you’re trying to find long-tail keywords).
If you go to Search Console under the Acquisition tab and then click Queries, you’ll be able to see different searches (aka keywords) that users found you through. You may have to set this up, but it’s easy to do and only takes a few minutes; you can see how here. Use this information to evaluate and monitor your keywords to see what’s working and what needs to be changed.
3. Finally, there's just good old research through trends and news. Google Trends, keeping up on industry news of the business, and even newsjacking (if there are relevant topics). These all require different resources depending on the business, but once you find the leaders in their news you can not only leverage them for keyword research but also glean insights into how you can become an industry leader yourself (and dominate SEO).
Because I’m naturally leery of tools, I was very hesitant to make any snap judgments on Long Tail Pro. But after I read the reviews on the product and learned more about its seriously cool developer Spencer Haws, I decided to give it a go and made the $97 purchase. As soon as I started using the tool, I quickly fell in love with these two main features:
Most keyowrd databases consist of a small sample of the overall search universe. This means keyword databases tend to skew more toward commercial terms and the core/head industry terms, with slighlty less coverage of the midtail terms. Many rarely searched for longtail terms are not covered due to database size limitations & lack of commercial data around those terms. Plus if those terms were covered, there would be large sampling errors. Google generates over 2 trillion searches per year and claims 15% of their searches are unique. This means they generate searches for over 300 billion unique keywords each year. The good news about limited tail coverage is it means most any keyword we return data on is a keyword with some commercial value to it. And with Google's Rankbrain algorithm, if you rank well on core industry terms then your pages will often tend to rank well for other related tail keywords.
The Display Planner tool replaced the YouTube Keyword Tool in 2014, and can be accessed from the Tools section of your Google Ads account. Although it's a little more involved than entering a keyword into the YouTube Keyword Tool, the Display Planner offers some great functionality for making the most of Display campaigns, including keyword-driven video ad campaigns on YouTube. The Display Planner also offers precious insights into the demographics and interests of your audiences, allowing you to create highly tailored Display campaigns.
Note: If you can’t justify using Ahrefs on a monthly basis, you could sign up for a month, do your KW research and cancel. That said, if you can justify the monthly pricing it’s well worth keeping because you’ll get access to the ongoing functionality such as rank tracking and web monitoring. It also means there’s no need to use any other tools to track rankings or monitor mentions on the web.
But if you’re serious about content and inbound marketing, and you want to create great industry-related blog posts that lead to more traffic, leads, and sales–then you should at least give it a test drive (assuming you need content ideas). Like I said, it comes with an excellent guarantee, and you can visit the site here or click the image below to watch more videos regarding this impressive tool.
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I actually don't use any keyword tools aside from Google Trends, but only rarely do I even use that. I try to talk to many of our target audience members (entrepreneurs) as I can. I attend events, I have phone calls, I sit next to them while working. Generally speaking, I think it's a waste of time to START with keyword tools instead of actual customers. Yes, you can target people in broad swaths and get a high level sense for what's interesting and trending, but at least in the case of our business at NextView Ventures, it's way more powerful to talk to actual "customers" you serve.
This keyword research tool is effective, automatically providing you with keyword suggestions that other sites haven’t necessarily turned up (which it’s intended to do), along with their search volume, CPC, and Adwords competition. In order to get any actual information about the keywords, though, you need to upgrade to Keyword Tool Pro (which is a little misleading on the site copy). This plan is $88 a month, and if you’re just doing keyword research for Google, I’d recommend choosing one of the other tools for the price.
If you go to Search Console under the Acquisition tab and then click Queries, you’ll be able to see different searches (aka keywords) that users found you through. You may have to set this up, but it’s easy to do and only takes a few minutes; you can see how here. Use this information to evaluate and monitor your keywords to see what’s working and what needs to be changed.
Unlike similar tools, Serpstat is a page-oriented platform for in-depth competitive analysis. You can find competitors and define missing keywords for a single URL or even entire domains. You can also view historical position data for a range of pages organized by phrase, as well as see which pages have dropped in rank and their rank distribution as a percentage, which is very handy if you want to compare data from two different time periods or observe changes over time based on algorithm updates and other factors.

Because great content requires a deep understanding of the main idea (e.g., “ac repair houston”) and the supporting subtopics that require coverage (e.g., “central ac vs portable ac systems”) and the common issues that users seek answers for (e.g., “freon,” “refrigeration loops,” “coolant refills,” “troubleshooting”), the effectiveness of a keyword reporting tool is only as strong as the SEO pro using it.


Because great content requires a deep understanding of the main idea (e.g., “ac repair houston”) and the supporting subtopics that require coverage (e.g., “central ac vs portable ac systems”) and the common issues that users seek answers for (e.g., “freon,” “refrigeration loops,” “coolant refills,” “troubleshooting”), the effectiveness of a keyword reporting tool is only as strong as the SEO pro using it.

Answer: Google Keyword Planner was created to find keywords for Google ads. It will likely not produce very good keyword suggestions for SEO or content marketing purposes. Google Keyword Planner often hides good long tail keywords. To find long tail keywords for SEO, you can use Keyword Planner alternatives such as Google Trends, Google Suggest or Keyword Tool.
"I rarely get excited about SEO and SEM tools...But, when it comes to keyword research it is virtually impossible to produce a quality worksheet without software. When I have to perform the same task for my customers, the process is even more daunting and time consuming...there is now a better way to manage huge keyword lists and this tool is called WordStream."
So whilst Long Tail Pro has just continued to grow in revenue every single year and comes highly recommended, you may want to check if all the important features are fully functioning before signing up. Especially the KC feature (keyword competitiveness) as it is so fundamental to keyword research and making an informed choice on whether or not to go into a particular niche.
Pricing plans and pricing structures for Long Tail Pro have changed several times over the years since I first purchased it. I’m not going to make the mistake of publishing any pricing information here. I’ve done that in the past on this blog and I still have several old posts that are live with incorrect pricing information. There is a good chance that people will still be reading this very post several years from now – and surely the pricing that is available today will be different in the future. Just like it was way different in the past. Please click on any of my links within this post or anywhere else on my site to see the latest prices for Long Tail Pro.
Are you looking for an efficient way to research keywords for your website? Do you want an easy way to find the best keywords to rank in Google? Do you know how to track how well your website is ranking for your target keywords? Long Tail Pro is a keyword research software that allows you to do detailed keyword research with a user-friendly interface. It provides really valuable, detailed information to help you to choose keywords to focus on, and even find available website addresses based on these keywords.

Are you looking for an efficient way to research keywords for your website? Do you want an easy way to find the best keywords to rank in Google? Do you know how to track how well your website is ranking for your target keywords? Long Tail Pro is a keyword research software that allows you to do detailed keyword research with a user-friendly interface. It provides really valuable, detailed information to help you to choose keywords to focus on, and even find available website addresses based on these keywords.


Because someone who is looking for something that specific is probably a much more qualified searcher for your product or service (presuming you're in the blogging space) than someone looking for something really generic. And because long-tail keywords tend to be more specific, it's usually easier to tell what people who search for those keywords are really looking for. Someone searching for the head term "blogging," on the other hand, could be searching it for a whole host of reasons unrelated to your business.

The objective of keyword research is to generate, with good precision and recall, large number of terms that are highly relevant yet non-obvious to the given input keyword.[2] Process of keyword research involves brainstorming and the use of keyword research tools. To achieve the best SEO results, it is important to optimize a website as well as backlinks for the most relevant keywords. It is good practice to search for related keywords that have low competition and still a high number of searches. This makes it easier to achieve a higher rank in search engines which usually results in higher web traffic. The downside of this practice is that the website is optimized for alternative keywords instead of the main keyword; main keywords might be very difficult to rank for due to high competition.[3] There are three essential concepts to consider when conducting keyword research. Good keywords are closely related to the subject of the website. Most search engines use an internal quality system to check website relevance related to possible keywords, a non relevant keyword is unlikely to rank well for a website.[4] Good Keyword that are highly competitive are less likely to rank in the top. Keywords that have no monthly searches generate no traffic and therefore are useless for SEO. Keyword stuffing in a web page should be avoided.


One of the most important aspects of an effective SEO strategy is the ability to research, analyze, and ultimately select the keywords that are most likely to result in success for your clients. There are a variety of free tools available on the web specifically designed to help online marketers do just this. Each tool has its own unique methodology for collecting and presenting this data. Comparing any of the tools’ results without knowing the subtle differences can lead to incorrect inferences and an SEO strategy based on misinformation.

Google prefers to not share long tail searches in this tool – because the tool is designed for Google Adwords advertisers. If advertisers bid on those long tails – they would have less competition and therefore pay less for the Adword, and therefore Google would make less money e.g. bidding on the term weight loss for girls under 18 is cheaper than weight loss. 
To be able to rank in the search engines is an art that must be understood and finding the right Keyword tool that fits into your comfort zone is a must. What I mean by ‘comfort zone’ is having a keyword tool that doesn’t confuse you before you begin even searching. Some go into far too much detail than is necessary. All you need really are good long tail ‘common sense’ keywords that other marketers may have missed.

To get started with the Free Keyword Tool, just enter a keyword or search term into the relevant field. If you want to conduct competitive intelligence research into your competitors' keyword data, you can also enter the URL of a specific webpage to view keyword data for that page. You can also enter your industry and country to see even more accurate results; it's not unusual for the cost-per-click and other metrics to differ widely from one country to another, even for advertisers bidding on the same keywords in the same industry. 
You can also ask Long Tail Pro to get extra information like “Global Search Volume” (amount of monthly searches globally for each exact-match search term), “Domain Availability” (to see if exact-match domains are available), “Google Title Competition” and “Bing Title Competition” (this is the “allintitle” search that checks the number of sites that are using the same keyword in the title of their pages).
These 3 keyword matching options are not solely to blame for the large variations seen when comparing data from the keyword tools. Much of this difference can be attributed to the distinctive techniques that the tools use to collect their data. Let’s take a look at how these tools collect and present their data and hopefully it will help clear up any confusion.
What I really like about them is extensive detail including the keyword difficulty. Ahrefs uses clickstream data to also show how many clicks you will get from the search engine. This is very useful after knowledge graph integration, as many keywords may have huge traffic but they hardly get any clicks from the search engine. Reason being, they get answers directly from the Google search result. Example of one such query is: “birthdate of any celebrity”
Google Suggest isn’t exactly a tool, but I’ve found that it can be useful for identifying potential keywords. As you type a query on Google.com, Google Suggest recommends search queries based on other users’ search activities. These searches are algorithmically determined based on a number of purely objective factors (including popularity of search terms) without human intervention. The Suggest dataset is updated frequently to offer search queries that seem to be trending upwards. This feature is largely one of the reasons that you may see repeat traffic of seemingly long tail keywords. By identifying these long tail keywords and optimizing for them, marketers can capitalize on seemingly obscure keywords with little competition.
"This is the only keyword research tool that I recommend. The ideas, inspiration, and content longtails you will get for your niche topic are going to result in you producing a page of content that is more than going to pay for this tool. And as they are Google's database then we KNOW that these terms are being searched by a decent volume of peeps every month. It's a goldmine dudes."
I use Ahrefs to find ideas for keywords to add into content, and content to create around keyword opportunities. I like how Ahrefs shows keyword difficulty, search volume, traffic potential (how much organic search traffic it’s possible to get when you rank #1 for a parent topic keyword) and lets you group keywords together to create lists. It’s really useful.
WordStream's Negative Keyword Tool reduces wasteful PPC spending and improves ROI by preventing your AdWords PPC ads from showing on irrelevant searches. Enter a keyword to get a list of negative keyword suggestions. Then select the ones that aren't relevant to your campaigns and export the results for use in your AdWords account. As a result, your ads will be more relevant to searchers, grab a much more targeted audience and reduce your overall ad spend.
Before you can put it to use and start making Long Tail Pro pay for itself, you first need to understand exactly what Long Tail Pro does and how it will benefit you. The number one benefit and feature of Long Tail Pro is that it helps you analyze the competition in Google much faster and more effectively than if you tried to do it only using free tools.
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