The Display Planner tool replaced the YouTube Keyword Tool in 2014, and can be accessed from the Tools section of your Google Ads account. Although it's a little more involved than entering a keyword into the YouTube Keyword Tool, the Display Planner offers some great functionality for making the most of Display campaigns, including keyword-driven video ad campaigns on YouTube. The Display Planner also offers precious insights into the demographics and interests of your audiences, allowing you to create highly tailored Display campaigns.
Are you looking for an efficient way to research keywords for your website? Do you want an easy way to find the best keywords to rank in Google? Do you know how to track how well your website is ranking for your target keywords? Long Tail Pro is a keyword research software that allows you to do detailed keyword research with a user-friendly interface. It provides really valuable, detailed information to help you to choose keywords to focus on, and even find available website addresses based on these keywords.
Because someone who is looking for something that specific is probably a much more qualified searcher for your product or service (presuming you're in the blogging space) than someone looking for something really generic. And because long-tail keywords tend to be more specific, it's usually easier to tell what people who search for those keywords are really looking for. Someone searching for the head term "blogging," on the other hand, could be searching it for a whole host of reasons unrelated to your business.
Usually, the various search engines provide their own keyword suggestion tools, which also include the number of searches for each of those keywords. The keyword researcher uses this information to select the correct keyword, depending on the SEO goals of the website. Around 20–25% of searches are very specific long tail keywords entered into Google every single day. It's easy to rank said keywords when there is the right amount of content and backlinks to match. Keyword research is a valuable and high return activity in the search marketing field.[citation needed]

Long Tail Pro by Spencer Haws is the most useful keyword research tool that you can use for your internet marketing. Thousands of webmasters depend on the tool to generate thousands of keywords. It is such effective that it has dominated the keyword search market for the few years it has been into existence. It would cost you less than one hundred dollars to have access to this important life-changing tool.
If you're a regular blogger, these are probably the topics you blog about most frequently. Or perhaps they're the topics that come up the most in sales conversations. Put yourself in the shoes of your buyer personas -- what types of topics would your target audience search that you'd want your business to get found for? If you were a company like HubSpot, for example -- selling marketing software (which happens to have some awesome SEO tools ... but I digress ;-) -- you might have general topic buckets like "inbound marketing," "blogging," "email marketing," "lead generation," "SEO," "social media," "marketing analytics," and "marketing automation."

Understanding the balance of terms that might be a little more difficult due to competition, versus those terms that are a little more realistic, will help you maintain a similar balance that the mix of long-tail and head terms allows. Remember, the goal is to end up with a list of keywords that provide some quick wins but also helps you make progress toward bigger, more challenging SEO goals.
Just came on this program this morning and downloaded a trial version. Could this program really be only $97? Is this portion of the program effective or do you need the $300-plus Platinum version? The KC score, available in the $300-plus version, seems critical to making the whole thing work really well. Are you possibly leaving money and success on the table by not biting the bullet and going for the expensive program?

Use the Google Adwords Keyword Planner to find new and related keywords, but ignore the search volume data! The search volume data in the planner is really only useful for keywords that you’re actually spending money to advertise on. Otherwise, these volumes are not reliable. While not really helpful to decide which keyword is most used by your potential audience, Google Adwords Keyword Planner makes a useful tool in coming up with ideas for potential keywords!
To be able to rank in the search engines is an art that must be understood and finding the right Keyword tool that fits into your comfort zone is a must. What I mean by ‘comfort zone’ is having a keyword tool that doesn’t confuse you before you begin even searching. Some go into far too much detail than is necessary. All you need really are good long tail ‘common sense’ keywords that other marketers may have missed.
Can't go wrong with the Google Keyword tool, SEMRush and Google Trends. The Keyword tool for volume estimates, SEMRush to see what keywords competitors are ranking for/targeting, and Google Trends to make sure the traffic is actually coming from countries I'm trying to target. Gives a relatively accurate picture of when to expect traffic spikes and seasonality insight.
If you're struggling to think of more keywords people might be searching about a specific topic, go to Google.com and take a look at the related search terms that appear when you plug in a keyword. When you type in your phrase and scroll to the bottom of Google's results, you'll notice some suggestions for searches related to your original input. These keywords can spark ideas for other keywords you may want to take into consideration.
Long Tail Pro is a very useful piece of software for long tail keyword research.  One of its best features is that you can carry out heavy analysis on the keywords of your choice, without being limited to only working with one or two at a time. It can provide you also with vast numbers of longtail keywords, or you can apply filters to find the precise keywords to fit your bill.  And you can check your rankings at the same time!
For example, assume your search ad generated 5,000 impressions in one day, of which 100 visitors have come to your site, and three have converted for a total profit (not revenue!) of $300. In this case, a single visitor for that keyword is worth $3 to your business. Those 5,000 impressions in 24 hours could generate a click-through rate of between 18-36% with a #1 ranking (see the Slingshot SEO study for more on potential click-through rates), which would mean 900-1800 visits per day, at $3 each, or between 1 and 2 million dollars per year. No wonder businesses love search marketing!
Long Tail Pro by Spencer Haws is the most useful keyword research tool that you can use for your internet marketing. Thousands of webmasters depend on the tool to generate thousands of keywords. It is such effective that it has dominated the keyword search market for the few years it has been into existence. It would cost you less than one hundred dollars to have access to this important life-changing tool.

We at Moz custom-built the Keyword Explorer tool from the ground up to help streamline and improve how you discover and prioritize keywords. Keyword Explorer provides accurate monthly search volume data, an idea of how difficult it will be to rank for your keyword, estimated click-through rate, and a score representing your potential to rank. It also suggests related keywords for you to research. Because it cuts out a great deal of manual work and is free to try, we recommend starting there.
The primary difference is that Long Tail Pro is a big time saver over MS. With Long Tail Pro you are able to enter in multiple seed keywords at once (rather than just 1 with MS). So, instead of entering in 1 seed keyword, waiting five minutes, then going back and entering in one more; you can enter 5 seed keywords (for example), hit generate and then see all the keyword ideas at once!
Keyword Researcher is an easy-to-use Keyword Discover Tool. Once activated, it emulates a human using Google Autocomplete, and repeatedly types thousands of queries into Google. Each time a partial phrase is entered, Google tries to predict what it thinks the whole phrase might be. We simply save this prediction. And, as it turns out, when you do this for every letter of the alphabet (A-Z), then you're left with hundreds of great Long Tail keyword phrases.
"I've been doing keyword research for years, and I can tell you that dealing with hundreds of keywords and dozens of spreadsheets is enough to make anyone lose the will to live. Keyword Researcher is great because not only does it let you easily find keywords that people are actually searching for, but it has a clean and simple interface that makes it easy to keep track of what you've found. If I'm stuck and need some new ideas, I just fire it up and usually find several things to write about in a few minutes."
While the tool is a not a magic product that works wonders for you, know that the instrument would be useful as it can help you get thousands of keywords overnight, which you can simply use for your business. If you want to build a successful online carrier, then it is recommended that you use the instrument and nothing more. The instrument does not deliver any kind of keyword, it specializes in delivering only those keywords that are very profitable, and which would make your website, your products, and your business to rank very high on the search engines. You would soon discover that this tool is the best online investment that you can ever make.

Brian, thank you for all of these informative guides! I started out as a digital marketing intern and everything that I learned from your site has helped me land a job as a marketing specialist. I’m truly grateful and enjoy everything that you published so far. If you have a chance, I’ve started using this tool called SEOClarity, I was wondering what’s your take on it? Have you used it before or know anyone that has?


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"Our whole team has a copy of Keyword Researcher, we use it for everyone of our client's keyword research for the 'Long Tail' and we use it every day to come up with blog post ideas and ideas for guest posting. We couldn't live without this tool. I have used every paid keyword research tool under the sun, and this by far is my favorite tool for mining the Long Tail."
You can use Keyword Researcher Pro with the best free keyword research tool out there, Google KW planner. Importing and exporting data is as easy as clicking a button. It’s all done at lightening speed too. There are tutorials of how to do this in video form on the sales page here and they show just how easy this tool is for finding those long tail keywords.

We hope you found some of these tools useful. It's worth noting that if you don't have any content that suits a particular keyword, you can always create it. Just remember to make sure that the content answers the search query that you're trying to target. For example, somebody searching for the term 'Log Cabins Phoenix' is not going to be satisfied with a page that offers log cabins for sale in New York.

The primary difference is that Long Tail Pro is a big time saver over MS. With Long Tail Pro you are able to enter in multiple seed keywords at once (rather than just 1 with MS). So, instead of entering in 1 seed keyword, waiting five minutes, then going back and entering in one more; you can enter 5 seed keywords (for example), hit generate and then see all the keyword ideas at once!
Given you have a good idea of where to start and are fairly confident you are speaking the same language as your client, jump start research by generating related keyphrases and long tail variants with the ever so easy to use Google Autocomplete. This tool makes predictions based on what you are typing that are a reflection of Google search activity.
One possible problem is that although the Keyword Planner has some cool new features (including integration of the Google Traffic Estimator, which will be retired too), as of this writing, the indispensable Exact Match and Phrase Match features are nowhere to be found! Whole books will become useless without these, so I hope Google will eventually port them to the Keyword Planner. Nor do you see the “Include specific content” option, which is a life-saver for the adult industry, which spends the most on Google PPC.
You can use this tool while searching for ad group ideas or keywords. Keyword planner acts like a workshop that you can use to expand existing network search network campaigns or build new ones. The tool can allow you to search for AdWords tool ideas or keywords, view the performance of a list of keywords, retrieve historic statistics, and develop a new list of keywords by multiplying many keywords lists together. A free keyword planner, AdWords tool can also assist the user in selecting a list of competitive budgets and bids that you can include in your campaigns. You can utilize keyword planner in laying the foundation of a successful online campaign whether you are a highly experienced pro or new to online. All you need is a Google AdWords account and you will be ready to sign in and get on the move.
The primary difference is that Long Tail Pro is a big time saver over MS. With Long Tail Pro you are able to enter in multiple seed keywords at once (rather than just 1 with MS). So, instead of entering in 1 seed keyword, waiting five minutes, then going back and entering in one more; you can enter 5 seed keywords (for example), hit generate and then see all the keyword ideas at once!

1. AdWords Keyword Planner - It's still the standard, although Google keeps making changes that just aren't helpful. I get that they want us to treat closely-related keywords in such a way that we're not creating multiple pages when we should just have one, but I'd appreciate it if they'd still break down the volume for each keyword that makes up a group (or at least list the keywords they're clumping together into a group).
Brian, thank you for all of these informative guides! I started out as a digital marketing intern and everything that I learned from your site has helped me land a job as a marketing specialist. I’m truly grateful and enjoy everything that you published so far. If you have a chance, I’ve started using this tool called SEOClarity, I was wondering what’s your take on it? Have you used it before or know anyone that has?
Finding the best keyword research tool also depends on your own experience with SEO subjects such as buying keywords, long tail content, long tail SEO and using low competition keywords. For instance, a newbie looking to use long tail marketing may find something like Long Tail Pro V3 a little too confusing and a bit expensive as it’s a monthly fee and has a confusing interface.
You cannot have a guarantee that you will enhance your ranking and get to the top ten results by making use of the most popular keywords. The situation may worsen when you keep on increasing the amount of content on your website. The only way you can be sure of recording success in your campaigns is by making use of keywords that are not only creative but also relevant. This is the main reason why we have the AdWords and SEO keyword permutation generator tool. The interface of this tool is very easy to use and has three boxes for text entry and you will be required to fill in as many keywords and you like and the generator will work out several permutations that produce very creative and useful keywords that you can include in your content. However, you will be expected to keenly watch the keyword generator because some of them may not make sense.
Analyze Keyword Difficulty – Targeting difficult keywords with the highest competition is not always the best idea. The SEMrush Keyword Difficulty tool helps you determine keywords’ difficulties. By indicating a particular keyword’s percentage of difficulty, this tool helps you estimate how easy it would be to seize your competitors’ organic positions in the SERPs.
I actually don't use any keyword tools aside from Google Trends, but only rarely do I even use that. I try to talk to many of our target audience members (entrepreneurs) as I can. I attend events, I have phone calls, I sit next to them while working. Generally speaking, I think it's a waste of time to START with keyword tools instead of actual customers. Yes, you can target people in broad swaths and get a high level sense for what's interesting and trending, but at least in the case of our business at NextView Ventures, it's way more powerful to talk to actual "customers" you serve.
I’ve bought and used just about everything under the sun.. Swissmade marketings product.. MS ..stealth jw analyzer.. Ilovegooglepage1 the list goes on. I used LTP platinum. The one I use is kw blaze. I bought it in 2012 and still goes to this day with Skype support is vgood if there’s any update issues. It has kw competirveness.. Moz rank ..fb likes.. A researcher.. And more quite powerful yet is free of mo.thly fees.
Analyzing the current top 10 search results in Google is the most important part of keyword research. This is where you determine whether or not you can produce a webpage that can beat any or all of those results. The process is known as first page analysis – and it is by far the hardest process to understand and really figure out (especially when you first start out). Don’t worry though – Long Tail Pro has detailed and in-depth instructional videos available that show you exactly how to do this.
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