But it’s still very useful for getting search volume data (provided your account still shows this), which is helpful when choosing which of the many keywords you’ve found to focus on (although you should take these estimates with a pinch of salt, they are still useful in indicating the relative search volumes of different keywords, even if the absolute estimates are a little off).

Google Suggest isn’t exactly a tool, but I’ve found that it can be useful for identifying potential keywords. As you type a query on Google.com, Google Suggest recommends search queries based on other users’ search activities. These searches are algorithmically determined based on a number of purely objective factors (including popularity of search terms) without human intervention. The Suggest dataset is updated frequently to offer search queries that seem to be trending upwards. This feature is largely one of the reasons that you may see repeat traffic of seemingly long tail keywords. By identifying these long tail keywords and optimizing for them, marketers can capitalize on seemingly obscure keywords with little competition.


"I've used many keyword tools over the years and Keyword Researcher is up there amongst the most useful of them. Apart from being a great way to get ideas for content, as an AdWords consultant, I also use it to uncover words and phrases that my clients would not want to be bidding on (negative keywords). This is a real time saver for me and a budget enhancer for my clients! All in all, this is a great app and should be used by any professional search engine marketer."
If you are a locksmith or a pizza shop mobile search ads which drive conversion oriented calls are highly valuable. However for businesses with more complex sales funnels desktop visitors have a substantially higher visitor value than mobile phone users. In August of 2016 TripAdvisor executives stated their visitor values on desktop and tablet devices were similar, but cell phone visitors were only worth 30% to 1/3 as much. Smaller businesses likely see a deeper click value discount on smart phones and other small mobile devices where typing (and thus converting) is hard to do.
Trying to rank for the keyword “Best Headphones” will see your post, page, or article buried in the depths of a billion search engine pages, and it’s never going to surface in the top thousand pages, let alone page one…ever! But going for a keyword, or Long Tail keyword phrase “What are the Best Headphones for Sleeping” will stand you in better shape to get somewhere close, or even on, the first page.
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These are usually single-word keywords with insane amounts of search volume and competition (for example, “insurance” or “vitamins”). Because searcher intent is all over the place (someone searching for “insurance” might be looking for a car insurance quote, a list of life insurance companies or a definition of the word), Head Terms usually don’t convert very well.

If you go to Search Console under the Acquisition tab and then click Queries, you’ll be able to see different searches (aka keywords) that users found you through. You may have to set this up, but it’s easy to do and only takes a few minutes; you can see how here. Use this information to evaluate and monitor your keywords to see what’s working and what needs to be changed.
When I finally made the decision the get Long Tail Pro way back in December of 2012 – I honestly had no idea how much this one piece of software would impact everything I do online. I knew that it would help me find more and better keywords right off the bat. But I didn’t know exactly how much it would positively affect my ability to actually make money online. I can say with confidence, that Long Tail Pro is the one tool that has made the biggest difference (by far), in my ability to get traffic to websites and actually earn money online.
"Our whole team has a copy of Keyword Researcher, we use it for everyone of our client's keyword research for the 'Long Tail' and we use it every day to come up with blog post ideas and ideas for guest posting. We couldn't live without this tool. I have used every paid keyword research tool under the sun, and this by far is my favorite tool for mining the Long Tail."
This keyword research tool is effective, automatically providing you with keyword suggestions that other sites haven’t necessarily turned up (which it’s intended to do), along with their search volume, CPC, and Adwords competition. In order to get any actual information about the keywords, though, you need to upgrade to Keyword Tool Pro (which is a little misleading on the site copy). This plan is $88 a month, and if you’re just doing keyword research for Google, I’d recommend choosing one of the other tools for the price.
Understanding the balance of terms that might be a little more difficult due to competition, versus those terms that are a little more realistic, will help you maintain a similar balance that the mix of long-tail and head terms allows. Remember, the goal is to end up with a list of keywords that provide some quick wins but also helps you make progress toward bigger, more challenging SEO goals.

What are people looking for on your site? These terms are keywords in the vocabulary of your actual audience and should definitely be added to your keyword list. Do not forget to look at the keywords people filled in that didn’t get any results: this was stuff people were expecting but didn’t find. You can look into the results of your internal search in Google Analytics at Behavior → Site Search → Search Terms.
Using the good ol' free Google Keyword Planner is great. But there is an alternate universe of Long Tail keyword phrases that live in Google's other database--namely, their "Autocomplete database." That's the database that is accessed when you're typing queries into the Google search box (notice that list of suggested keywords that pop up as you type?)
Making a list remains hard. And up until a few years ago, doing your keyword research was much easier. You could simply check Google Analytics to see which terms people used to find your website. That is no longer possible. So you’re pretty much left in the dark about the terms people use in search engines to end up at your website. Luckily, there are some other tools which can make your keyword research a bit easier, and could help you speed up the process a bit:

Keyword Researcher is an easy-to-use Keyword Discover Tool. Once activated, it emulates a human using Google Autocomplete, and repeatedly types thousands of queries into Google. Each time a partial phrase is entered, Google tries to predict what it thinks the whole phrase might be. We simply save this prediction. And, as it turns out, when you do this for every letter of the alphabet (A-Z), then you’re left with hundreds of great Long Tail keyword phrases.
3) Google: This is pretty straight forward but it’s the main reason I like it. I search for my main seed keyword in Google, and use the keywords that Google itself highlights in bold on the search results, plus the “Searches related to” section at the bottom to get keyword variations or LSI. That’s basically what Google is telling you that topic is about. No need for a thousands other tools. I use these to optimize the on page of my target pages as well.
Customize the data that LTP is going to fetch with pre-filters like “Suggested Bid” (or Cost per Click [CPC], i.e. the amount of money an advertiser is willing to pay for a click on their AdWords ad that is targeting that specific keyword), “Local Search Volume” (average number of monthly searches for a specific keyword), “Advertiser Competition” (the amount of advertisers competing for a specific keyword) and “Number (of) Words” (very important when you’re trying to find long-tail keywords).

Be sure to re-evaluate these keywords every few months -- once a quarter is a good benchmark, but some businesses like to do it even more often than that. As you gain even more authority in the SERPs, you'll find that you can add more and more keywords to your lists to tackle as you work on maintaining your current presence, and then growing in new areas on top of that.
Customize the data that LTP is going to fetch with pre-filters like “Suggested Bid” (or Cost per Click [CPC], i.e. the amount of money an advertiser is willing to pay for a click on their AdWords ad that is targeting that specific keyword), “Local Search Volume” (average number of monthly searches for a specific keyword), “Advertiser Competition” (the amount of advertisers competing for a specific keyword) and “Number (of) Words” (very important when you’re trying to find long-tail keywords).

You cannot have a guarantee that you will enhance your ranking and get to the top ten results by making use of the most popular keywords. The situation may worsen when you keep on increasing the amount of content on your website. The only way you can be sure of recording success in your campaigns is by making use of keywords that are not only creative but also relevant. This is the main reason why we have the AdWords and SEO keyword permutation generator tool. The interface of this tool is very easy to use and has three boxes for text entry and you will be required to fill in as many keywords and you like and the generator will work out several permutations that produce very creative and useful keywords that you can include in your content. However, you will be expected to keenly watch the keyword generator because some of them may not make sense.
It’s very easy to use, fast and smooth and gives you tons of Long Tail Keywords. You only pay for the web based software once, so there are never any monthly fees. I’ve also been impressed over the years at how easy it is to update. These updates are free and the creator (Clever Gizmos) is always moving with the ever changing world of SEO and updated API’s to keep his program up to speed and fresh.
"I've used many keyword tools over the years and Keyword Researcher is up there amongst the most useful of them. Apart from being a great way to get ideas for content, as an AdWords consultant, I also use it to uncover words and phrases that my clients would not want to be bidding on (negative keywords). This is a real time saver for me and a budget enhancer for my clients! All in all, this is a great app and should be used by any professional search engine marketer."

Here is the part of this post that we’ve all been waiting for. How to make Long Tail Pro pay for itself! I can tell you with absolute certainty that all of this isn’t just fluff designed to try to get you to buy the product. I’ve actually done all 4 of these things – and I continue to do the top 3 to this day! This stuff really works and I make WAY more than enough money, as a result of using Long Tail Pro, to pay for itself.
While the tool is a not a magic product that works wonders for you, know that the instrument would be useful as it can help you get thousands of keywords overnight, which you can simply use for your business. If you want to build a successful online carrier, then it is recommended that you use the instrument and nothing more. The instrument does not deliver any kind of keyword, it specializes in delivering only those keywords that are very profitable, and which would make your website, your products, and your business to rank very high on the search engines. You would soon discover that this tool is the best online investment that you can ever make.
Because someone who is looking for something that specific is probably a much more qualified searcher for your product or service (presuming you're in the blogging space) than someone looking for something really generic. And because long-tail keywords tend to be more specific, it's usually easier to tell what people who search for those keywords are really looking for. Someone searching for the head term "blogging," on the other hand, could be searching it for a whole host of reasons unrelated to your business.
The final sales price was based on a multiple of trailing 12 months net income (i.e. The average net income over the most recent 12 months).  I feel like I got a very good multiple.  I had talked to the brokers at FEinternational, Quiet Light Brokerage, and had viewed sale history of other similar companies, so I know the price I received was very competitive.
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