In a nutshell, Long Tail Pro helps you quickly find keywords in bulk based on a seed keyword that you input.  In addition to returning hundreds of related keywords, the tool also shows search volume (monthly search volume), advertiser bid, number of words, rank value, and my favorite Keyword Competitiveness (helps you judge the competition and keyword difficulty).

If you go to Search Console under the Acquisition tab and then click Queries, you’ll be able to see different searches (aka keywords) that users found you through. You may have to set this up, but it’s easy to do and only takes a few minutes; you can see how here. Use this information to evaluate and monitor your keywords to see what’s working and what needs to be changed.
Analyzing the current top 10 search results in Google is the most important part of keyword research. This is where you determine whether or not you can produce a webpage that can beat any or all of those results. The process is known as first page analysis – and it is by far the hardest process to understand and really figure out (especially when you first start out). Don’t worry though – Long Tail Pro has detailed and in-depth instructional videos available that show you exactly how to do this.
The final sales price was based on a multiple of trailing 12 months net income (i.e. The average net income over the most recent 12 months).  I feel like I got a very good multiple.  I had talked to the brokers at FEinternational, Quiet Light Brokerage, and had viewed sale history of other similar companies, so I know the price I received was very competitive.

In a nutshell, Long Tail Pro helps you quickly find keywords in bulk based on a seed keyword that you input.  In addition to returning hundreds of related keywords, the tool also shows search volume (monthly search volume), advertiser bid, number of words, rank value, and my favorite Keyword Competitiveness (helps you judge the competition and keyword difficulty).
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