Successful SEO requires multiple interrelated activities on all fronts: competition, keywords, link building, on-page and technical optimization. It creates a need for diverse tools, which is expensive. SEMrush solves this problem with an award-winning all-in-one toolkit that includes 17 tools covering all SEO fields. We’ll walk you through your SEO workflow, explaining how to get the most out of our toolkit.
Unlike similar tools, Serpstat is a page-oriented platform for in-depth competitive analysis. You can find competitors and define missing keywords for a single URL or even entire domains. You can also view historical position data for a range of pages organized by phrase, as well as see which pages have dropped in rank and their rank distribution as a percentage, which is very handy if you want to compare data from two different time periods or observe changes over time based on algorithm updates and other factors.
They’ll show you information like how many external links the site has, the number of Facebook and Google+ shares, estimated visits per month, and its page authority. All of this is valuable intel that can give you insight into where your page could potentially rank against them, without needing to do more research with a separate tool or on another page.
Mentioned in the above video is the Keyword Competitiveness (KC) feature within Long Tail Pro. With earlier versions of Long Tail Pro, you could only access this feature if you paid extra to upgrade to the Platinum version of Long Tail Pro. Pricing structures and the way the software is delivered has evolved over the years – and currently (as of the date I am writing this) all features of the software are included no matter which payment plan you choose. So right now – everybody who buys Long Tail Pro has access to this extremely powerful feature.
To be able to rank in the search engines is an art that must be understood and finding the right Keyword tool that fits into your comfort zone is a must. What I mean by ‘comfort zone’ is having a keyword tool that doesn’t confuse you before you begin even searching. Some go into far too much detail than is necessary. All you need really are good long tail ‘common sense’ keywords that other marketers may have missed.
The cost is only a one time payment…no monthly fees, which is fantastic if you’re on a budget, and you get lifetime updates and some truly excellent training videos as well as some very useful built-in tools. I’ve also tried other paid keyword tools such as Market Samurai, Wordtracker, Jaaxy, and others, and let me tell you this….none of them come close to Keyword Researcher Pro for value and ease of use.
They also seem to be getting this wrong often enough that I've got less confidence that the keywords that make up these groups really belong there. I recently tried to check the volume for the keyword [active monitoring] (the practice of checking on a network by injecting test traffic and seeing how it's handled, as opposed to passive monitoring) and the Keyword Planner gave me the volume for [activity monitor] (aka Fitbit).
3) KWFinder is one of the "newer" kids on the block, but it's probably just about the easiest way I have found to find new long-tail keywords quickly. A couple of things I like about this tool is that it allows me to create lists of keywords. So I can group up my different sites by lists and revisit them at a later date. I can export the data to CSV and start building out campaigns. It also keeps a nice scrolling list of the last 20+ keywords you have looked up. The SEO difficulty indicator comes in very handy as well! As far as ease of use goes, KWFinder wins hands down.
If you go to Search Console under the Acquisition tab and then click Queries, you’ll be able to see different searches (aka keywords) that users found you through. You may have to set this up, but it’s easy to do and only takes a few minutes; you can see how here. Use this information to evaluate and monitor your keywords to see what’s working and what needs to be changed.
3) Google: This is pretty straight forward but it’s the main reason I like it. I search for my main seed keyword in Google, and use the keywords that Google itself highlights in bold on the search results, plus the “Searches related to” section at the bottom to get keyword variations or LSI. That’s basically what Google is telling you that topic is about. No need for a thousands other tools. I use these to optimize the on page of my target pages as well.
You can use Keyword Researcher Pro with the best free keyword research tool out there, Google KW planner. Importing and exporting data is as easy as clicking a button. It’s all done at lightening speed too. There are tutorials of how to do this in video form on the sales page here and they show just how easy this tool is for finding those long tail keywords.
I was going to post screenshots here showing my numbers for the past year – but the dashboards in the old affiliate platforms (Clickbank and JVZoo) don’t provide the best visuals – so I’ll just show you my total affiliate income for the past year. In one year (March 13, 2015 to March 13, 2016) I earned $3867.60 in commissions for promoting Long Tail Pro. Not bad for having just a mildly popular ‘passive income blog’ and only a small email list!
Customize the data that LTP is going to fetch with pre-filters like “Suggested Bid” (or Cost per Click [CPC], i.e. the amount of money an advertiser is willing to pay for a click on their AdWords ad that is targeting that specific keyword), “Local Search Volume” (average number of monthly searches for a specific keyword), “Advertiser Competition” (the amount of advertisers competing for a specific keyword) and “Number (of) Words” (very important when you’re trying to find long-tail keywords).
1) Google Keyword Planner: This tools is fantastic because it can help me to identify long tail keywords for my niche. It is official Google’s tool and it has the recent trends and keyword variations. For example you may think that this keyword is great “buy ipad air in liverpool” but Google may suggest “iPad air sale Liverpool”. Yes, not often it is accurate but when I’m using it alongside the other tools – I can get clear idea.
Google Suggest isn’t exactly a tool, but I’ve found that it can be useful for identifying potential keywords. As you type a query on Google.com, Google Suggest recommends search queries based on other users’ search activities. These searches are algorithmically determined based on a number of purely objective factors (including popularity of search terms) without human intervention. The Suggest dataset is updated frequently to offer search queries that seem to be trending upwards. This feature is largely one of the reasons that you may see repeat traffic of seemingly long tail keywords. By identifying these long tail keywords and optimizing for them, marketers can capitalize on seemingly obscure keywords with little competition.
Here is the part of this post that we’ve all been waiting for. How to make Long Tail Pro pay for itself! I can tell you with absolute certainty that all of this isn’t just fluff designed to try to get you to buy the product. I’ve actually done all 4 of these things – and I continue to do the top 3 to this day! This stuff really works and I make WAY more than enough money, as a result of using Long Tail Pro, to pay for itself.
We hope you found some of these tools useful. It's worth noting that if you don't have any content that suits a particular keyword, you can always create it. Just remember to make sure that the content answers the search query that you're trying to target. For example, somebody searching for the term 'Log Cabins Phoenix' is not going to be satisfied with a page that offers log cabins for sale in New York.
This is a rather crude metric because it presumes one can monetize all the traffic they receive AND one can generate as much profit per visitor as Google does. Anyone who could do both of those would likely displace Google as the first consumer destination in their market (like how many people in the United States start ecommerce searches on Amazon.com rather than Google.com).
1) SEMrush - I believe that among all the 3rd party software, SEMrush has the largest keyword database. Their search volume data is pretty accurate and aligns with the Google keyword planner. Also, based on the type of content that needs to be produced (i.e. informational, transactional, etc.), one can utilize different filtering options available in it.
If you already create niche websites, you can clearly see how everything I’ve discussed above will benefit you. In fact, you probably already understood all of it. But maybe you are a blogger who has never thought of creating a niche website. Is this you? Let me tell you – if you can create a blog, you can create a niche website. It is not hard at all to create a small site, laser focused on a very specific topic, that will earn at least enough to make Long Tail Pro pay for itself.
Long Tail Pro is a keyword research tool that helps you quickly find low competition keywords for your website. In particular, the tool is built for people doing SEO (search engine optimization) as opposed to people doing paid ads (Google Adwords PPC). I'm sure there are some advertisers that use the tool for paid ad keyword research, but the tool was built for SEO keyword research.