As for the history of the company, as I explained, I created Long Tail Pro back in 2011. At the time, I was creating tons of niche sites and was doing alot of keyword research and content creation. I was trying to figure out what types of keywords would rank quickly in the search engines, specifically Google, and I was frustrated with the other keyword research tools (in particular Market Samurai) out there.
Before you can put it to use and start making Long Tail Pro pay for itself, you first need to understand exactly what Long Tail Pro does and how it will benefit you. The number one benefit and feature of Long Tail Pro is that it helps you analyze the competition in Google much faster and more effectively than if you tried to do it only using free tools.
Long Tail Pro helps to assess the strength of your competition and put you ahead of your competitors. It would help you to rank higher than your competitors. When it fetches the keywords for you, it filters it and delivers the relevant ones after filtering them and making them relevant to your domain. This way it would help place your business and your website ahead of its competitors.
Repeat this exercise for as many topic buckets as you have. And remember, if you're having trouble coming up with relevant search terms, you can always head on over to your employees on the front lines -- like Sales or Services -- and ask them what types of terms their prospects and customers use, or common questions they have. Those are often great starting points for keyword research.
"I've been doing keyword research for years, and I can tell you that dealing with hundreds of keywords and dozens of spreadsheets is enough to make anyone lose the will to live. Keyword Researcher is great because not only does it let you easily find keywords that people are actually searching for, but it has a clean and simple interface that makes it easy to keep track of what you've found. If I'm stuck and need some new ideas, I just fire it up and usually find several things to write about in a few minutes."
How do I research keywords? This is a common question I get from clients. And my immediate response is… Long Tail Pro! With the update to Google Adwords Keyword Planner (rendering it near worthless) without paying for Google ads and to test actually search volume for keywords, the generic Avg. search volume range they provide gives you ZERO actionable data! See example below:
This database was built using data from BEFORE Google required active ad accounts to get good keyword data & before they started blending data together for similar terms. Even if you set up an AdWords account and spend significant sums of money with them, they may require you to run your ad campaign for 3 or 4 months straight before they will show reasonably precise data instead of exceptionally broad data ranges.
I was paid approximately 2/3 of the funds upfront and will receive about 1/3 over the next 2 years. It's now been almost 7 months since we closed the deal, and I've received the first couple of seller financing payments for that final 1/3 on time and am very confident that will continue for the next year and a half until I'm fully paid that final portion.