The final sales price was based on a multiple of trailing 12 months net income (i.e. The average net income over the most recent 12 months). I feel like I got a very good multiple. I had talked to the brokers at FEinternational, Quiet Light Brokerage, and had viewed sale history of other similar companies, so I know the price I received was very competitive.
Most keyowrd databases consist of a small sample of the overall search universe. This means keyword databases tend to skew more toward commercial terms and the core/head industry terms, with slighlty less coverage of the midtail terms. Many rarely searched for longtail terms are not covered due to database size limitations & lack of commercial data around those terms. Plus if those terms were covered, there would be large sampling errors. Google generates over 2 trillion searches per year and claims 15% of their searches are unique. This means they generate searches for over 300 billion unique keywords each year. The good news about limited tail coverage is it means most any keyword we return data on is a keyword with some commercial value to it. And with Google's Rankbrain algorithm, if you rank well on core industry terms then your pages will often tend to rank well for other related tail keywords.
Analyze Keyword Difficulty – Targeting difficult keywords with the highest competition is not always the best idea. The SEMrush Keyword Difficulty tool helps you determine keywords’ difficulties. By indicating a particular keyword’s percentage of difficulty, this tool helps you estimate how easy it would be to seize your competitors’ organic positions in the SERPs.
This is another common reason people won’t get Long Tail Pro. Their stubbornness can stem from many reasons – including the two mentioned above. Too stubborn to pay for it (can be confused with too cheap to pay). Or too stubborn to learn about the benefits. But the main reason is that lots of people actually think that they are better off without Long Tail Pro. Either they do their keyword research the free (hard) way which takes a LOT of time and knowledge and usually isn’t very effective. Or they use a different keyword research tool which they think is better. Let me just tell you – there is no better or more effective keyword research tool than Long Tail Pro. More than 70,000 marketers can’t be wrong and over the past few years Long Tail Pro has become the standard when it comes to keyword research tools.
You can also filter by query, which is useful when looking at branded queries, or when looking at specific words. For example, only show keywords that include the term "SEO". The graph also allows you to spot trends in across the available metrics and compare week-on-week or month-on-month. This can help you to drill down and monitor progression over time, allowing you to answer questions like "have my branded keywords received more clicks in the last month compared to the previous month?", "has the CTR improved?", "did average positions in Google improve?".
Following a very busy (and lucrative) 2015, I’ve decided to take the majority of 2016 off and use the time to invest in various relationships and things that really matter in the long run. But in the midst of this “time off,” I’ve learned so many lessons and picked up new skills and seen new perspectives that I would never have been exposed to had I just kept on grinding away at the existing business.
And so on and so on. The point of this step isn't to come up with your final list of keyword phrases -- you just want to end up with a brain dump of phrases you think potential customers might use to search for content related to that particular topic bucket. We'll narrow the lists down later in the process so you don't have something too unwieldy.
Can't go wrong with the Google Keyword tool, SEMRush and Google Trends. The Keyword tool for volume estimates, SEMRush to see what keywords competitors are ranking for/targeting, and Google Trends to make sure the traffic is actually coming from countries I'm trying to target. Gives a relatively accurate picture of when to expect traffic spikes and seasonality insight.
This is a really straight-forward strategy. Contrary to popular opinion – small niche websites can actually still work. Basically, you create a small website that is hyper-focused on one long tail keyword. You create the very best resource on that specific topic and publish the very best content on the internet based around that long tail keyword. Monetize with something simple like Adsense, Amazon or another affiliate product – then just sit back and watch the money roll in every month!
I will use the tool to pull in a lot of keywords related to a theme and group them into relevant topics. These topics will either become their own content page or will be combined with other topics to create a page. KeywordTool.io is similar to other tools out there such as Uber Suggest, which I've used for a long time, but it tends to produce more keywords and it provides search volume for the keywords.
Now that I’ve been using Long Tail Pro for several years to successfully find great keywords – I can confidently tell you that Long Tail Pro will more than pay for itself if you use it properly. Whether you are a blogger, a niche site creator, an affiliate marketer or even just an article writer – doing proper keyword research will help you be more profitable. Doing proper and effective keyword research with Long Tail Pro is super fast and easy. It’s so easy in fact – that it’s not hard at all to offset the cost of the software by putting it to work for you. And I’m going to show you how within this post.
You can use Keyword Researcher Pro with the best free keyword research tool out there, Google KW planner. Importing and exporting data is as easy as clicking a button. It’s all done at lightening speed too. There are tutorials of how to do this in video form on the sales page here and they show just how easy this tool is for finding those long tail keywords.
They also seem to be getting this wrong often enough that I've got less confidence that the keywords that make up these groups really belong there. I recently tried to check the volume for the keyword [active monitoring] (the practice of checking on a network by injecting test traffic and seeing how it's handled, as opposed to passive monitoring) and the Keyword Planner gave me the volume for [activity monitor] (aka Fitbit).
One of the most important aspects of an effective SEO strategy is the ability to research, analyze, and ultimately select the keywords that are most likely to result in success for your clients. There are a variety of free tools available on the web specifically designed to help online marketers do just this. Each tool has its own unique methodology for collecting and presenting this data. Comparing any of the tools’ results without knowing the subtle differences can lead to incorrect inferences and an SEO strategy based on misinformation.
The old pricing is never coming back, just to be clear. However, if you bought the one time (lifetime) license at $97, you still have lifetime access to the original version of the software you bought. However, if you want the new/upgraded features (like KC scores), you need to buy into a new plan. If you still have questions, contact me or Long tail pro support at longtailpro com / support